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Benefits of Digital Signage for Manufacturing!

The manufacturing industry has millions of jobs and hires a number of employees in production unit. Employees in these manufacturing units works on every shift and have long working hours. The plant floors are usually dangerous and have risky environment with loud noise due to which safety signs are incorporated at different locations. In such situation where the number of working hours are long and high risk zones the workers needs to be kept highly engaged at their workplace. When workers or employees are not well taken care of or heard it leads to low morale, turnover and rapidly reduces their productivity. Digital signage turns out to be an asset for the employees or workers working in such manufacturing units. In the following blog, we shall focus and discuss that how a digital signage should be placed inside a manufacturing unit to enhance the quality of work and benefits of digital signage in manufacturing unit.

What Is Digital Signage?

Digital signage is an electronic signage that uses the latest technologies to display the digitally created content. Such content can be moving images, videos, graphics, animations and texts with protruding colors that makes it attractive for the viewers and keeps them engaged for a longer period of time. Digital signage brings life to the commercial environment. Apart from catching the attention of the consumers the important messages are delivered that are custom designed and helps in improving the customer experience. Digital signage in manufacturing unit are used for displaying the important safety procedures, safety signs, messages and other important information related to the staff.

Why Digital Signage Has Become So Important?

Digital signage is the only effective solution to connect with customers and to increase sales and revenue. There are touchscreens and interactive screens that helps to draw attention of customers and improves the shopping experience. These digital signage allows you to make the environment more engaging and supportive for the customers or employees working in the organization. The benefits of digital signage are expanding day by day and is adopted by most of the industries. This is why businesses are getting more inclined towards the latest technologies. The physical locations are rightly blended with signage software that helps in rightfully delivering the message across the unit or facility.

Where To Place Digital Signage In Manufacturing Facility?

Digital signage is very important for most of the businesses around the globe. Therefore, selecting the best digital display screens and also location is very important as it decides the profit and revenue of the business. For locating the digital signs one needs to be very careful and must have some considerable strategic considerations. Some of the most important factors you must consider before deciding to install screens at locations and they are :-

  1. Interior Walls
    With an increasing number of staff in the manufacturing units there is a rising demand of installing a digital signage. The most common place for placing digital signage in a manufacturing unit can be in the interior walls. The screens are flushed flat against a surface or can be placed in such a way so that the angle is faced towards the viewers. The digital signage should be placed in such high traffic areas so that it maximizes the awareness amongst the staff.
  2. On Factory Floor
    Digital signage can be placed on the floor by using the digital kiosks or freestanding displays. The digital signage should be placed in the high risk areas and near the stairs to increase visibility and engagement.
  3. Break Rooms
    Whenever the workers takes lunch break or rest from work they sit in the break rooms. The workers can see the signage placed in such break rooms during the lunch hours. Digital signage captures much attention of the workers when they are at ease or leisure.
  4. Outside Conference Rooms
    When employees attends meetings in conference rooms their attention can be grabbed by keeping the digital signs outside such meeting room. Digital signage can display emergency alert messages, weather updates, news, staff information, event listing, safety procedures etc.
  5. Waiting Areas
    Digital screens are often placed in spots where customers experience downtime such lobbies and waiting areas. The content length on these screens should ideally match the average wait time of the audience.
  6. Employee Areas
    Digital screens aren’t always used for customers. They can be used to inform, engage and motivate employees in break rooms and work spaces.
  7. Lobby
    Keeping or placing digital signage in the lobby areas grabs the attention of the passers-by and other staff. It attracts the attention of the regular guests and even visitors.

Benefits of Digital Signage In Manufacturing Facility

  1. Increased Productivity
    Digital signage is used for displaying real-time metrics and track key performance indicators (KPIs). The production management information is displayed on the digital content platform allowing the employees to monitor workflows and reduces waste and promotes LEAN workplace.
  2. Engaged Staff
    The digital signage offers employers an opportunity to highly engage all staff throughout the facility that includes the production floor and other high traffic areas. use digital signage to recognize the workers and teams for meeting goals and for creating an inclusive work environment by considering the contribution of each person.
  3. Improved Workplace Safety
    Workplace accidents are very common in the manufacturing units and factories and other high risk working zones. Digital signage are used for communicating the important safety information which helps in limiting any workplace injuries or accidents. The digital signage displays important safety instructions, safety signs, protective equipment, urgent or emergency messages related to the health hazards, safety tips and evacuation plans. These health related information is displayed through the digital signage that reaches the employees in no time. Other information such as health screenings, flu shots and other benefits can also be displayed on the digital screens.
  4. Enhanced Corporate Communications
    Communication in a manufacturing unit or environment differs than the other organizations and offices. Since workers do not have an access to e-mails or other mode of communication. The HR and other teams uses digital signage to display information for the company events and to share corporate headlines. Visual communication has a high retention rate that is used for reinforcing training, policies and procedures.
  5. Streamlined Internal Applications
    A digital content management system(DCMS) is used for displaying any information by integrating with production management software and back-end systems. It displays line metrics and manages the schedules and tasks. The manufacturing units can incorporate way finding that creates better user experience and increases employee satisfaction.

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